Print · Digital · Design Ops
With 10 years senior in-house experience, I have been lucky to be exposed to varied challenges and opportunities for skill development.
I have done extensive print layout in Indesign, become conversant in front-end development, designed workflows and automations for repeatable requirements and even dabbled in studio photography.
I have a clean and corporate visual style with a deep love of incorporating procedural elements, and am more than willing to contribute writing ideas at ideation stage. I think of "creative" as the interplay between visual and copy, and always strive to deliver creative that cuts through the noise.
I serve on the advisory board for TheBrief (formerly Creatopy), a digital asset platform that scales digital creatives and creates creative opportunities for motion design in HTML creatives.
A long running series of annual kids' activity books, 240pp, designed with a playful handmade style and quirky illustrations.
The books are part of a literacy campaign where Gift of the Givers distributes a copy for each copy sold to South African children in need of reading support.
Extensive large format and print collateral for Daily Maverick's annual conference, The Gathering.
Cheeky concept-driven creative to market a retirement-focused supplement in Daily Maverick's weekly newspaper.
Vibrant and eye-catching creatives for the 5th MavericKids annual, higlighting progress on the donation drive in partnership with Gift of the Givers.
Objective: highlight the launch of an environmental newsletter launch through copy-light and visually captivating creatives.
A look at a workflow solution to complex, information-heavy and frequent digital asset creation.